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Cookie Policy

Effective Date: December 24, 2025 | Last Updated: April 3, 2026

1. Introduction

JE Horizon ("Company," "we," "us," or "our") is committed to being transparent about the technologies we use on our website located at jehorizon.com (the "Website"). This Cookie Policy explains how we use cookies, web beacons, pixels, and other similar tracking technologies (collectively, "Cookies") when you visit, interact with, or use our Website.

This Cookie Policy should be read in conjunction with our Privacy Policy, which provides more detailed information about how we collect, use, and protect your personal information.

Our storefront is primarily directed to U.S. consumers and does not currently display a default cookie consent banner to all visitors. Instead, we describe our use of cookies, pixels, local storage, and similar technologies here and provide browser controls, device settings, and third-party opt-out tools you can use to manage non-essential tracking. Where applicable law requires a different consent flow, we may provide additional controls for affected users.

2. What Are Cookies and Similar Technologies?

2.1 Cookies

Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites work more efficiently, provide information to website owners, and enhance the user experience. Cookies can be "persistent" (remaining on your device until they expire or are deleted) or "session" (deleted when you close your browser).

2.2 Web Beacons and Pixels

Web beacons (also known as "pixel tags," "clear GIFs," or "tracking pixels") are tiny graphic images embedded in web pages or emails. They work with cookies to help us understand how users interact with our Website and to measure the effectiveness of our marketing campaigns.

2.3 Local Storage Objects

Local storage, including HTML5 local storage and browser cache, provides functionality similar to cookies but can store larger amounts of data. Unlike cookies, local storage data is not automatically sent to servers with each HTTP request.

2.4 Device Fingerprinting

This technique involves collecting information about your device's configuration (such as browser type, operating system, screen resolution, and installed fonts) to create a unique "fingerprint" that can be used to recognize your device. We may use this technology in conjunction with or as an alternative to cookies for fraud prevention and security purposes.

3. Why We Use Cookies

We use Cookies for the following purposes:

  • Essential Website Operations: To enable core functionality such as page navigation, secure access to protected areas, shopping cart functionality, and checkout processes.
  • Authentication and Security: To verify your identity when you log in, protect your account from unauthorized access, and prevent fraudulent transactions.
  • Remembering Preferences: To remember your settings, language preferences, and other choices you make to provide a personalized experience.
  • Analytics and Performance: To understand how visitors use our Website, identify performance issues, and improve our services based on aggregated usage data.
  • Advertising and Retargeting: To deliver relevant advertisements, measure advertising effectiveness, and limit the number of times you see an advertisement.
  • Social Media Integration: To enable sharing of content on social media platforms and integration of social media features.

5. Specific Cookies We Use

5.1 Strictly Necessary Cookies

Cookie NameProviderPurposeDuration
csrf_tokenJE HorizonCross-site request forgery protectionUp to 1 hour
admin_tokenJE HorizonMaintains an authenticated admin session for our restricted admin area onlyAdmin session duration
__stripe_midStripeFraud prevention for payment processing1 year

5.2 Analytics Cookies

Cookie NameProviderPurposeDuration
_gaGoogle AnalyticsDistinguishes unique users2 years
_ga_*Google Analytics 4Maintains session state2 years
_gidGoogle AnalyticsDistinguishes users (24-hour)24 hours
_gatGoogle AnalyticsThrottles request rate1 minute

5.3 Marketing/Advertising Cookies

Cookie NameProviderPurposeDuration
_fbpMeta (Facebook)Tracks visits across websites for advertising3 months
_fbcMeta (Facebook)Stores last click attribution3 months
__adrollAdRollRetargeting and advertising1 year
TikTok pixel cookiesTikTokAdvertising attribution, campaign measurement, and retargetingVaries
_pin_unauthPinterestPinterest advertising and analytics1 year

6. Third-Party Cookies

In addition to our own cookies, we may also use various third-party cookies to report usage statistics, deliver advertisements, and enable integrations with third-party services. These third parties include:

Google (Analytics, Ads, Tag Manager)

Used for website analytics, advertising, and tag management.

Google Privacy Policy →

Meta Platforms (Facebook, Instagram)

Used for social media integration, advertising, and conversion tracking.

Meta Privacy Policy →

Stripe

Used for secure payment processing and fraud prevention.

Stripe Privacy Policy →

PayPal

Used for payment processing and buyer protection.

PayPal Privacy Policy →

AdRoll (NextRoll)

Used for retargeting, display advertising, and marketing automation.

NextRoll Privacy Policy →

Sentry

Used for error monitoring and application performance tracking.

Sentry Privacy Policy →

We do not control these third-party cookies and their use is governed by the privacy policies of the respective third parties. We encourage you to review their privacy policies for more information about how they use cookies and handle your data.

7. Local Storage and Similar Technologies

In addition to cookies, we use browser local storage to enhance your experience on our Website. Local storage allows us to store information locally on your device that persists even after you close your browser.

Storage KeyPurposeData Stored
cart-storagePersists your shopping cart across sessionsCart items, quantities, saved items
auth-storageMaintains authentication stateLogin status, user preferences
wishlist-storageSaves your wishlist itemsProduct IDs in your wishlist
guest_session_idKeeps guest cart and checkout continuity across visitsRandom guest session identifier
affiliate-storage / admin-session-storageSupports affiliate attribution and restricted admin workflowsAffiliate state and admin session state

You can clear local storage data through your browser's developer tools or by clearing your browser data. Please note that clearing this data will reset your cart, wishlist, and other stored preferences.

8. Your Choices and Cookie Management

You have several options for managing cookies on our Website:

Default U.S. Experience

Our Website does not currently display a default cookie consent banner to all U.S. visitors. Instead, you can manage cookies through your browser settings, device-level advertising settings, and the third-party opt-out tools listed below. If we introduce region-specific consent controls in the future, they will supplement these options.

Browser Settings

Most web browsers allow you to control cookies through their settings. You can set your browser to refuse all cookies, accept only certain cookies, or delete cookies when you close your browser. See Section 9 for browser-specific instructions.

Third-Party Opt-Out Tools

You can opt out of interest-based advertising from many companies through industry tools:

Mobile Device Settings

Mobile devices may have settings that allow you to limit ad tracking. On iOS devices, go to Settings → Privacy → Tracking. On Android devices, go to Settings → Google → Ads.

Important: If you choose to disable or block cookies, some features of our Website may not function properly. Strictly necessary cookies cannot be disabled as they are essential for the Website to operate. You may experience limitations in functionality, such as being unable to add items to your cart, complete purchases, or access your account.

9. Browser-Specific Instructions

Here are instructions for managing cookies in popular browsers:

Google Chrome

Settings → Privacy and security → Cookies and other site data

Chrome Cookie Help →

Mozilla Firefox

Settings → Privacy & Security → Cookies and Site Data

Firefox Cookie Help →

Apple Safari

Preferences → Privacy → Manage Website Data

Safari Cookie Help →

Microsoft Edge

Settings → Cookies and site permissions → Manage and delete cookies

Edge Cookie Help →

10. Do Not Track Signals

Some web browsers have a "Do Not Track" ("DNT") feature that sends a signal to websites requesting that they not track the user. At this time, there is no universally accepted standard for how companies should respond to DNT signals.

Our Website does not currently respond to DNT signals. However, you can manage your privacy preferences using the methods described in this Cookie Policy, including using our cookie consent banner, adjusting your browser settings, and using third-party opt-out tools.

California residents may have additional rights under the California Consumer Privacy Act (CCPA) regarding the sale of personal information. Please see our Privacy Policy for more information.

12. International Considerations

12.1 European Economic Area (EEA) and UK

If you are located in the European Economic Area or United Kingdom, we seek to apply the consent and disclosure controls required by applicable ePrivacy and GDPR rules, including for non-essential cookies where legally required.

12.2 California, USA

California residents and residents of other applicable U.S. states may have rights related to targeted advertising, profiling, and the sharing of personal information. For more information, please see our Privacy Policy and the opt-out tools referenced in this Policy.

12.3 Other Jurisdictions

We strive to comply with applicable cookie and privacy laws in the jurisdictions where we operate. If you have questions about our compliance with local laws, please contact us at the address provided below.

13. Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes to this Policy, we will:

  • Update the "Effective Date" and "Last Updated" date at the top of this Policy
  • Post a notice on our Website or send you a notification (for significant changes)
  • Obtain your consent again if required by applicable law

We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies and related technologies.

14. Contact Information

If you have any questions, concerns, or requests regarding this Cookie Policy or our use of cookies and similar technologies, please contact us:

JE Horizon

Email: support@jehorizon.com

Contact Form: www.jehorizon.com/contact

We aim to respond to all cookie-related inquiries within 30 days.

Related Policies

This Cookie Policy is provided for informational purposes and does not constitute legal advice. If you have specific legal questions about cookies or data privacy, please consult with a qualified attorney in your jurisdiction.